{"id":1092,"date":"2019-09-25T18:18:46","date_gmt":"2019-09-25T08:18:46","guid":{"rendered":"https:\/\/2019.portmacquarie.wordcamp.org\/?post_type=wcb_session&#038;p=1092"},"modified":"2019-09-25T20:12:23","modified_gmt":"2019-09-25T10:12:23","slug":"painless-automated-content-marketing-how-do-you-do-it","status":"publish","type":"wcb_session","link":"https:\/\/portmacquarie.wordcamp.org\/2019\/session\/painless-automated-content-marketing-how-do-you-do-it\/","title":{"rendered":"Painless automated content marketing, how do you do it?"},"content":{"rendered":"<div class=\"notice notice-error\"> <p> This block can&#8217;t be used inside a Session post. It&#8217;s intended to be used in a page or post. <\/p> <\/div>\n\n\n<p>Creating compelling, relevant content that demonstrates your authority in an area is one of the key requirements for being highly visible on Google&#8217;s search results. If you plan on being featured on page one, you must have a focused and agile content marketing strategy. The problem? Creating, editing and managing content is time consuming and labour intensive. By the time you&#8217;re happy to release content often you have missed the optimal window. So how do you create and publish relevant content at speed? This talk aims to provide it&#8217;s audience with actionable suggestions as to how to streamline content marketing workflows for both teams and individual content specialists.<\/p>\n\n\n<ul class=\"wordcamp-block wordcamp-post-list has-layout-list wordcamp-speakers\"><li class=\"wordcamp-post-list__post wordcamp-clearfix\">\n<div class=\"wordcamp-speaker wordcamp-speakers__post slug-robert-li\">\n\t<h3 class=\"wordcamp-block__item-title wordcamp-speakers__title\"><a href=\"https:\/\/portmacquarie.wordcamp.org\/2019\/speaker\/robert-li\/\">Robert Li<\/a><\/h3>\n\t\t\t<div class=\"wordcamp-image__avatar-container align-left\">\n\t\t\t<a href=\"https:\/\/portmacquarie.wordcamp.org\/2019\/speaker\/robert-li\/\" class=\"wordcamp-image__avatar-link\">\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/07de6e2341384fac0e283d226abd0f73dccb0c721baa636b13e8c16724f8fb4f?s=300&amp;d=mm&amp;r=g\" alt=\"Avatar of Robert Li\" \/>\t\t\t<\/a>\n\t\t<\/div>\n\t\n\t\t\t<div class=\"wordcamp-block__item-content wordcamp-speakers__content is-excerpt\"><p>Ex-Startup Founder, Lifelong Technologist, ANT Practitioner, WordPress Evangelist, Tinkerer, APAC Automator in Chief &amp; Solutions Engineer for WP Engine.<\/p>\n<\/div>\t\n\t<\/div>\n\n<\/li><\/ul>","protected":false},"excerpt":{"rendered":"<p>Creating compelling, relevant content that demonstrates your authority in an area is one of the key requirements for being highly visible on Google&#8217;s search results. If you plan on being featured on page one, you must have a focused and agile content marketing strategy.<\/p>\n","protected":false},"author":14097429,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1570333500,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1090],"footnotes":""},"session_track":[174547],"session_category":[8327,1250321],"class_list":["post-1092","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-room-1","wcb_session_category-intermediate","wcb_session_category-marketing-seo"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pamRTO-hC","session_date_time":{"date":"October 6, 2019","time":"2:45 pm"},"session_speakers":[{"id":"1090","slug":"robert-li","name":"Robert Li","link":"https:\/\/portmacquarie.wordcamp.org\/2019\/speaker\/robert-li\/"}],"session_cats_rendered":"Intermediate, Marketing &amp; SEO","_links":{"self":[{"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/1092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/users\/14097429"}],"version-history":[{"count":3,"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/1092\/revisions"}],"predecessor-version":[{"id":1097,"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/1092\/revisions\/1097"}],"speakers":[{"embeddable":true,"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/speakers\/1090"}],"wp:attachment":[{"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=1092"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_track?post=1092"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/portmacquarie.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_category?post=1092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}